Founding partners (GP)

Dan Graham

Co-Founder | General Partner

Dan Graham co-founded in 2005 and grew it to a $100+ million dollar CPG, Ecommerce business that was purchased by Cimpress (VistaPrint) in 2018 for $280M. Over the past ten years, Dan has been an investor in the CPG and Tech startup communities with over 100 early stage portfolio investments. Dan also co-founded Notley in 2015 with his wife, Lisa. He is a recipient of various awards including Ernst & Young Entrepreneur Of The Year® 2013 Central Texas Award, Austin Business Journal's 2012 Best CEO Award, and Austin Under 40 Austinite of the Year. As a native Austinite, Dan personally gives back to the Austin community through Notley and participation on the Board of Directors for numerous philanthropic organizations. He also acts as a mentor to aspiring young entrepreneurs working with Capital Factory and SKU, and is a member of the 2016 Class of Henry Crown Fellows and the Aspen Global Leadership Network at the Aspen Institute. Dan earned undergraduate degrees in computer science and philosophy from The University of Texas at Austin (2003), and a J.D. from The University of Texas at Austin School of Law (2005).

Genevieve Gilbreath

Co-Founder | General Partner

Genevieve Gilbreath has been an active entrepreneur in the consumer goods space since 2002. From her experience launching and growing two import/export supplement companies and through her consulting practice she has deep expertise in FDA regulations, co-packing, branding, packaging, import/export, distribution & sales - retail and wholesale. Most recently, from 2016 through 2018, she served as the Managing Director of SKU, the first and leading consumer products accelerator in the U.S. While at SKU, Genevieve evaluated hundreds of early stage consumer product companies, re-designed and ran an entrepreneurship program designed specifically for CPG and Natural Products Industry start-ups. Genevieve lead the sourcing and deal process for accepted companies. Genevieve was recently recognized in AustinInno’s 50 on Fire in 2018 for her leadership. She has also developed cross-cultural educational curriculums for Princeton University and served as an adjunct professor at Baylor University. Genevieve earned an undergraduate degree in fine arts from Pacific University (1995), a Master of Science from Baylor University (1998) and certification from the Kaufmann FastTrac Entrepreneurship program (1998).